Ok, this just seems weird:
I was looking for something, google desktop referred me to a trend micro page about internet hoaxes I'd looked at some time ago about something completely related which also had some of the info I wanted. So far, nothing bizarre there.
I looked into a bunch of hoaxes posted there, never leaving their site until I went to check my gmail.
One of them said that there was a bogus $50 gift certificate for Applebee's floating around. I noticed it, but didn't pay any attention.
Here's where it gets bizarre: Not long after, I get a popunder for Applebee's claiming they'll give me dinner for 2, no mention of a dollar amount.
Was browsing with Firefox the whole time,, only went to Google mail, google home page, and the trend micro site.
Coincidence???????